Sportradar / Pre-match Odds

Sportradar Pre-match Odds

Sportradar Pre-match Odds help create a rich sports offering with upcoming matches, major tournaments and clear selection paths before an event begins. The product suits projects that need to engage audiences early, build interest in key competitions and maintain sportsbook activity throughout the sporting calendar.

Sportradar Overview
Pre-match Odds
events before match start
Sports Calendar
upcoming tournaments and competitions
Engagement
early audience engagement
Product overview

Sportradar Pre-match Odds for a Complete Sportsbook

Sportradar Pre-match Odds help create a standalone section with upcoming matches, popular sports and prominent tournaments. The offering complements Unified Odds Feed, Live Odds, managed trading, risk management and Custom Bet, creating a cohesive user journey before an event begins.

Early Engagement

Upcoming matches help build audience interest in advance.

Sports Calendar

Tournaments and events receive a clear structure by date and sport.

Dedicated category

The pre-match section receives its own collections and prominent highlights.

Pre-match Offering

How to Present Sportradar Pre-match Odds

A strong pre-match offering is built around upcoming matches, major tournaments, popular sports and convenient time-based event grouping. Users should quickly see important competitions, choose a sport of interest and move to a suitable option before the match starts.

Upcoming matches

Events in the coming hours and days receive the central position.

Major Tournaments

Major competitions form standalone themed areas.

Popular sports

Matches are conveniently grouped by sport and audience interest.

Events by Time

A clear structure makes the sports calendar easy to navigate.

Featured Matches

Priority events receive their own prominent collection.

Mobile presentation

Major matches and options remain convenient on smaller screens.

User journey

From Tournament Selection to Match Start

Users should immediately see upcoming events, understand the pre-match section structure and quickly move to a competition of interest. Clear navigation, prominent tournaments and a convenient calendar make this journey consistent.

01

First Look

Users see upcoming matches, popular sports and major tournaments.

02

Choosing an event

Collections help users quickly move to the competition that interests them.

03

Choosing an Option

Clear presentation shortens the path to a suitable betting scenario.

04

Moving into Live

After the match begins, sporting interest continues through the live offering.

Promotion

Sportradar Pre-match Odds in Product Campaigns

The offering is well suited to promoting upcoming matches, major tournaments, popular sports and special collections of future events for different audience groups.

Leading matches

The most prominent upcoming events receive the central position.

Popular tournaments

Major competitions become standalone lobby highlights.

Calendar Collections

Events are grouped by date, sport and audience interest.

Value for the project

A Pre-match Offering for Sportsbook Development

Sportradar helps add upcoming matches and tournaments to the sports offering, build audience interest in advance and create a consistent journey from pre-match to a live event.

Early Engagement

Users have a reason to interact with the product before the match starts.

A Cohesive Sports Journey

Pre-match and live scenarios complement each other within the sportsbook.

Always Current

New matches and tournaments regularly refresh the main highlights.

Room for growth

New sports, tournaments and collections help develop the offering.

Ready to Add Sportradar Pre-match Odds?

Tell us which markets the project serves, which sports matter to the audience and what role the pre-match section should play in the overall offering. We will prepare a suitable proposal structure.

Sportradar Overview