Sportradar Pre-match Odds
Sportradar Pre-match Odds help create a rich sports lobby with upcoming matches, major tournaments and clear selection scenarios before an event starts. The product suits projects that want to engage the audience in advance, build interest in major competitions and maintain sportsbook activity throughout the sports calendar.
What the project gets
Upcoming Events
Users can see major matches and tournaments in advance.
Early Interest
The pre-match lobby helps engage the audience before an event starts.
Clear Sports Calendar
Competitions are conveniently organised by date, sport and tournament.
Continuation into Live
The pre-match journey naturally continues into live events.
Sportradar Pre-match Odds for a Complete Sportsbook
Sportradar Pre-match Odds help create a standalone section with upcoming matches, popular sports and prominent tournaments. The offering complements Unified Odds Feed, Live Odds, Managed Trading, Risk Management and Custom Bet, creating a cohesive user journey before an event starts.
Early Engagement
Upcoming matches help build audience interest in advance.
Sports Calendar
Tournaments and events receive a clear structure by date and sport.
Standalone Category
The pre-match section gets its own collections and prominent highlights.
How to Present Sportradar Pre-match Odds
A strong pre-match lobby is built around upcoming matches, major tournaments, popular sports and convenient organisation of events by time. Users should quickly see important competitions, choose the sport they are interested in and move to the right option before the match starts.
Upcoming Matches
Events in the coming hours and days receive the central position.
Major Tournaments
Major competitions form standalone thematic areas.
Popular Sports
Matches are conveniently divided by sport and audience interests.
Events by Time
A clear structure helps users navigate the sports calendar quickly.
Featured Matches
Priority events receive their own prominent collection.
Mobile Presentation
Key matches and options remain convenient on smaller screens.
From Tournament Selection to Match Start
Users should immediately see upcoming events, understand the structure of the pre-match section and quickly move to the competition they are interested in. Clear navigation, prominent tournaments and a convenient calendar help make this journey consistent.
First Look
Users see upcoming matches, popular sports and major tournaments.
Choosing an Event
Selections help users quickly move to the competition they are interested in.
Choosing an Option
Clear presentation shortens the path to the appropriate betting scenario.
Moving to Live
After the match starts, sports interest continues in live play.
Sportradar Pre-match Odds in Product Campaigns
The offering is convenient for promoting upcoming matches, major tournaments, popular sports and special collections of future events for different audience groups.
Major matches
The most prominent upcoming events receive the central position.
Popular tournaments
Major competitions become standalone showcase highlights.
Calendar Collections
Events are grouped by date, sport and audience interests.
Pre-match Offering for Sportsbook Development
Sportradar helps add upcoming matches and tournaments to the sports lobby, build audience interest in advance and create a consistent journey from pre-match to a Live event.
Early Engagement
Users get a reason to interact with the product before the match starts.
A Cohesive Sports Journey
Pre-match and Live scenarios complement each other within the sportsbook.
Continuous Relevance
New matches and tournaments regularly refresh the main highlights.
Room for growth
New sports, tournaments and collections help develop the offering.
Ready to add Sportradar Pre-match Odds?
Tell us which markets the project operates in, which sports matter to the audience and what role the pre-match section should play in the overall lobby. We will prepare a suitable proposal structure.