BETBY Odds Feed
BETBY Odds Feed helps populate a proprietary sports showcase with a current offering for popular disciplines, tournaments and events. The product suits projects that need to retain their own brand identity, shape the user journey independently and develop traditional sport and esports within one betting offering.
What the project receives
Broad sports offering
Popular disciplines and tournaments help create a rich showcase.
Current events
The match calendar maintains regular audience interest.
Traditional sport and esports
The two offerings broaden reach and add variety to the betting product.
Proprietary product presentation
The project retains its own structure, style and brand highlights.
BETBY Odds Feed for a proprietary sports showcase
BETBY Odds Feed helps a project develop its betting offering within its own product environment. The sports offering can be presented in the brand style, integrated with familiar navigation and tailored to traditional sport, esports and the interests of selected markets.
Freedom of product presentation
The project independently defines the showcase structure and key highlights.
Variety of events
The sporting calendar helps engage several audience groups.
A foundation for development
The offering can be expanded through new disciplines, tournaments and collections.
How to present BETBY Odds Feed
A strong showcase is built around the main events of the day, popular sports, prominent tournaments and clear themed collections. Users should quickly see the offering that interests them, find the right match and retain a sense of one integrated brand throughout the journey.
Leading events
The most anticipated matches receive a central position in the showcase.
Popular sports
Popular disciplines form the foundation of the daily offering.
Live category
Current events maintain momentum and regular audience activity.
Esports
Gaming disciplines broaden the product and attract a digital audience.
Major tournaments
Leading competitions become distinct highlights within the project.
Local collections
Popular teams, leagues and championships receive a dedicated place.
From choosing a sport to the next event
Users should immediately understand the sports showcase structure, see current matches and quickly move to the offering that interests them. Proprietary brand presentation, clear categories and regular calendar updates help maintain interest in the product.
Exploring the showcase
The audience sees the events of the day, popular disciplines and major tournaments.
Choosing a category
Categories help users quickly move to the right sport or esports offering.
Choosing an event
Prominent cards and collections simplify the search for the right match.
Returning
New events and tournament series create regular reasons to open the showcase again.
BETBY Odds Feed in product campaigns
The sports offering can be developed through major tournaments, matches featuring well-known teams, popular disciplines and dedicated highlights for priority markets.
Season events
Major tournaments become a natural foundation for prominent campaigns.
Popular sports
Popular sports receive dedicated areas and collections.
Local interests
Teams and competitions relevant to a specific market strengthen the connection with the audience.
A sports offering within a proprietary brand
BETBY helps populate a dedicated betting showcase with traditional sports and esports events while preserving the proprietary presentation of the project and room for further development.
Proprietary showcase
The project retains its own style, structure and user-facing highlights.
Broad reach
Sport and esports help engage different audience groups.
Market flexibility
Collections can be adapted to local interests and the calendar.
Room for growth
New disciplines and tournaments help broaden the sports offering.
Ready to add BETBY Odds Feed?
Tell us which markets the project operates in, which sports and esports disciplines matter to the audience and what role the sports offering should play in your showcase. We will prepare a suitable proposal structure.