Pokies Catalogue
Pokies form the foundation of the section and support regular lobby updates.
Providers / Light & Wonder
Light & Wonder for a Casino Platform
APIACE helps add Light & Wonder pokies, table games, jackpot games and other casino games to a unified brand lobby. The different directions combine a broad catalogue, classic formats and prominent prize events.
4
product areas
Pokies
catalogue foundation
Tables
table games
Jackpots
prize events
Provider Products
Light & Wonder Game Categories
Pokies
CATALOGUE FOUNDATION
The main catalogue for the primary lobby, themed collections and regular lobby updates.
Jackpot Games
Games for major prize events, prominent campaigns and a dedicated jackpot lobby.
Table Games
Classic formats for a separate section and audiences with established game preferences.
Casino Games
Additional categories for expanding the shared game lobby.
Pokies, Table Games and Jackpot Events
Pokies form the foundation of the lobby, table games add classic choice, and the jackpot direction creates prominent prize-led reasons to engage.
Overview
Light & Wonder for a Multi-Layered Game Lobby
Light & Wonder suits projects that need to combine a core pokie catalogue, table games and a jackpot direction. Each category can be presented as a standalone zone while keeping a consistent style and clear navigation.
Jackpot Games
Major prize events create separate reasons to enter and support prominent advertising campaigns.
Table Games
Classic formats broaden the choice and attract audiences with familiar game preferences.
Each Direction Needs Its Own Zone
Pokies, table games and jackpots serve different purposes, so separate sections help players choose the right format faster.
Products
Light & Wonder Products
Build the main pokie lobby, add Table Games and Jackpot Games, then extend the catalogue with other casino formats.
KEY CATEGORY
Light & Wonder Pokies
A catalogue for the main lobby, themed sections, personalised collections and regular lobby updates.
Light & Wonder Jackpot Games
Games for major prize events, a dedicated jackpot zone and campaigns designed to draw greater audience attention.
Light & Wonder Table Games
Classic games for a standalone section and players who prefer familiar casino formats.
Light & Wonder Casino Games
Additional categories for expanding the range and serving different gaming preferences.
Format Balance
Balance Between the Broad Catalogue and Special Directions
Light & Wonder combines a broad choice of pokies with table games and a jackpot direction. This structure helps maintain everyday interest while also creating major standalone events within the casino.
THREE LEVELS OF THE GAME LOBBY
From Everyday Choice to Major Prize Events
Core pokies maintain ongoing interest, table games add classic scenarios, and jackpots create prominent events.
Core Pokies
A broad choice for everyday sessions and regular lobby updates.
Jackpot Games
Dedicated prize events with a prominent place in the lobby.
Table Games
Classic formats for a standalone category and familiar game scenarios.
Free Choice
Players can switch formats depending on their mood and interests.
More Entry Points
Different directions attract audiences through the catalogue, classic games and prize events.
More Reasons to Return
New releases, jackpots and special collections regularly shift the emphasis within the lobby.
Game Lobby
How to Organise the Light & Wonder Lobby
Pokies, table games, jackpot games and other casino games should be separated by role and session style. This structure makes the catalogue clearer and helps each direction retain its own value.
Building the Catalogue
01The role of Light & Wonder within the overall casino structure is defined.
02Core pokies, table games and jackpot games receive separate zones.
03Content is distributed by popularity, themes, new releases and campaign role.
04Collections are updated based on audience interest and new game events.
Player Journey
01The player opens the casino through the main lobby, a collection or a Light & Wonder banner.
02The lobby offers the core catalogue, table games or a jackpot zone.
03The user selects a game within a clear standalone section.
04New releases and game events create additional reasons to return.
Key Considerations
What to Consider Before Connection
Before launch, it is important to define the markets, catalogue composition, currencies, the role of table games and jackpot games, and the team responsible for developing the lobby.
Role in the Product
Whether Light & Wonder will be a standalone section, part of an aggregator or the foundation of several gaming zones.
Markets and Licences
Launch countries, local restrictions and availability of individual games and jackpot directions.
Currencies and Stakes
Operating currencies, stake ranges and audience expectations in each market.
Catalogue Scope
The balance between core pokies, table games, jackpot games and other casino formats.
Direction Presentation
Separate categories, clear names and prominent entry points for each game direction.
Responsible Team
Product, content, marketing, analytics and game-offering support specialists.
Integration Stages
Light & Wonder Integration Stages
The work progresses from selecting the game mix and lobby structure to launching separate categories and further developing the catalogue.
01
Concept
Define the markets, audience and role of pokies, table games and jackpot games.
02
Catalogue Assembly
Create the game list and separate zones for each category.
03
Launch Preparation
We check the user journey, presentation, collections and team readiness.
04
Development
Update the catalogue, launch prize events and strengthen high-demand game zones.
Ready to Connect Light & Wonder?
Tell us which Light & Wonder products your casino needs, which markets the brand will operate in and how you want to separate pokies, table games and jackpot games. We will prepare a clear connection and launch structure.