BETER Live Streaming
BETER Live Streaming helps make the sports and esports lobby more immediate, engaging and immersive. The product suits projects that want to connect event viewing with betting interest, retain audience attention during matches and create a standalone live-streaming area within the brand.
What the Project Gets
Live Viewing
The event becomes a central part of the user experience.
More Emotion
Live viewing increases interest in the match and its key moments.
Unified Lobby
Streams naturally complement the sports and esports sections.
Regular Return Visits
New live streams create ongoing reasons to reopen the product.
BETER Live Streaming for a More Engaging Betting Lobby
BETER Live Streaming helps combine sports and esports event viewing with the overall betting product experience. The category complements the Sports Data Feed, esports odds, fast content and ESportsBattle, making the lobby more engaging and cohesive.
Sense of Presence
Live viewing helps users become more immersed in an event.
Connection with Betting
Viewing and interest in the match come together in a single user journey.
Standalone Area
Live Streaming gets its own structure, collections and highlights.
How to Present BETER Live Streaming
A strong streaming lobby is built around current live broadcasts, popular sports, prominent tournaments and clear event organisation. Users should quickly see what is live now, choose the match they are interested in and move to viewing without unnecessary searching.
Live Now
Current events receive a central place in the Live section.
Popular Disciplines
Streams can be conveniently divided by sports and audience interests.
Major Tournaments
Major competitions form standalone themed areas.
Esports Matches
Digital disciplines receive a separate prominent collection.
Upcoming Streams
Upcoming events help build audience interest in advance.
Mobile Viewing
Key streams remain easy to view on small screens.
From Choosing a Stream to the Next Event
Users should immediately see current streams, understand the structure of the Live section and quickly move to the event they are interested in. Clear collections, prominent matches and regular stream updates help make this journey consistent.
Discovering Live Content
Users see current matches, popular sports and major tournaments.
Choosing an Event
Categories help users quickly move to the match or competition they are interested in.
Viewing
A prominent card shortens the path from the lobby to the live stream.
Returning
New streams create ongoing reasons to reopen the section.
BETER Live Streaming in Product Campaigns
The category is convenient for promoting major matches, popular tournaments, esports events and special live-stream collections for different audience groups.
Major Live Streams
The most prominent matches receive a central place in key areas.
Popular tournaments
Major competitions become standalone showcase highlights.
Themed collections
Streams are grouped by discipline, tournament and audience interests.
Live Streams for Strengthening the Betting Product
BETER helps add live sports and esports content to the lobby, making events more engaging and supporting regular audience interest.
More Engagement
Live viewing keeps user attention during the event.
Cohesive Experience
Viewing naturally complements the sports and esports sections.
Regular activity
New matches and tournaments create ongoing reasons to return.
Strong Lobby
Live content makes the betting product more prominent and engaging.
Ready to Add BETER Live Streaming?
Tell us which markets the project operates in, which sports and esports events matter to the audience and what role live streams should play in the overall lobby. We will prepare a suitable proposal structure.