Recognisable Game Series
Slots and classic formats help quickly build a clear section for a broad audience.
Providers / Novomatic API
Connect Novomatic API to a Gaming Platform
APIACE helps combine Novomatic slots, table games and jackpot games with VLT content and gaming machines. The operator can develop an online casino, terminal network and land-based venues within a unified product strategy.
5
product verticals
Slots
catalogue foundation
Jackpots
games with major prizes
VLT
terminals and gaming halls
Provider products
Novomatic Game Ecosystem
Slots
CATALOGUE FOUNDATION
Core catalogue for the online showcase, themed collections and regular campaigns.
Table Games
Classic formats for players who value familiar rules.
Jackpot Games
Games with major prizes and dedicated promotional scenarios.
VLT Games
Content for terminal solutions and distributed gaming networks.
Gaming Machines
Hardware solutions for casinos, gaming halls and other land-based venues.
Connecting Online and Land-Based Verticals
Recognisable game series can be developed across the digital showcase, VLT network and physical venues.
Overview
Novomatic for a Multi-Channel Gaming Business
Novomatic suits projects operating across several channels. Online content forms the digital showcase, VLT games support terminal networks, and gaming machines develop the land-based vertical. The operator retains a recognisable gaming style while adapting the assortment for different audiences.
Dedicated Jackpot Area
Games with major prizes create a prominent focal point and additional reasons to return.
Multiple Channels
Online casinos, VLT networks and gaming halls can be developed as connected parts of one brand.
The Product Model Depends on the Market
Online, terminal and land-based verticals may have different rules, available assortments and launch requirements.
Products
Novomatic Products
Select content and equipment for an online casino, VLT network, land-based venue or combined model.
KEY VERTICAL
Novomatic Slots API
Connect the slot catalogue for the main lobby, themed collections, personalised recommendations and regular game-lobby updates.
Novomatic Table Games API
Classic table games for users who prefer familiar rules, quick selection and straightforward gameplay.
Novomatic Jackpot Games API
Jackpot games for a dedicated area, prominent promotional campaigns and additional motivation for players to return to the casino.
Novomatic VLT Games API
Game content for VLT terminals and distributed networks with a unified approach to assortment and promotion.
Novomatic Gaming Machines
Gaming machines for casinos and halls where the operator wants to combine equipment, content and venue presentation into a complete product.
Ecosystem
Three Channels Within One Ecosystem
Novomatic supports a common product across the digital showcase, terminal network and physical venue. Each channel has its own assortment and user journey while remaining connected to the overall brand concept.
ONLINE CHANNEL
Digital Showcase
Slots, table games and jackpot games form the core online casino offer and support regular activity.
TERMINAL CHANNEL
VLT Network
Game content is distributed across terminals and locations with a unified approach to assortment and promotion.
LAND-BASED CHANNEL
Casinos and Gaming Halls
Gaming machines and venue presentation create a standalone product for the physical audience.
Unified Portfolio
Different product verticals can be developed under a shared strategy and recognisable brand.
Local Adaptation
The assortment is selected according to country rules, venue format and audience preferences.
Different Segments
Online players, venue visitors and terminal-network users each receive an appropriate format.
Gradual Expansion
A project can start with one channel and add new verticals as it develops.
Showcase Structure
How to Organise the Novomatic Showcase
Games can be organised by recognisable series, genres, jackpots, popularity and venue formats. This structure helps preserve catalogue recognition while directing player attention to the right categories.
Building the Catalogue
01Define the markets, audience and role of Novomatic within the overall gaming offer.
02Select slots, table games, jackpots and content for the VLT vertical.
03Arrange games by series, collections, new releases and special areas.
04Update the assortment based on demand, campaign results and project development.
Player Journey
01The player enters the online casino, selects a terminal or visits a land-based venue.
02The available assortment is shown according to the market and channel format.
03The user chooses a slot, table game or jackpot game in the appropriate category.
04Results and audience interest help refine the showcase and promotional campaigns.
What to Consider
What to Consider Before Connection
Before launch, define the markets, channels, catalogue composition, currencies, venue requirements and the team responsible for developing each vertical.
Project Model
Online casino, VLT network, gaming halls or a combined multi-channel model.
Markets and Licences
Launch countries, rules for online and land-based segments, and availability of individual products.
Currencies and Stakes
Operating currencies, stake ranges and audience expectations in each target market.
Catalogue Composition
Balance between slots, table games, jackpots and the VLT vertical.
Venue Parameters
Hall format, number of locations, equipment placement and user-experience requirements.
Responsible Team
Product, content, operations, marketing and network development specialists.
Connection Stages
Novomatic Connection Stages
Work proceeds from defining the product model to launching the selected verticals and further expanding the ecosystem.
01
Concept
Define markets, project format, audience and priority Novomatic products.
02
Portfolio Assembly
Build the set of games, jackpot area, VLT content and equipment assortment.
03
Launch Preparation
Check the showcase, venues, presentation and team readiness.
04
Development
Add new games, locations, channels and markets as the project grows.
Ready to Connect Novomatic?
Tell us which Novomatic products your project needs, which markets the brand will operate in and whether you are planning an online, VLT or land-based vertical. We will prepare the connection and launch structure.