Modular Composition
The operator selects only the required areas and builds a solution around the brand format, audience and go-to-market plan.
Providers / SOFTSWISS API
Connecting the SOFTSWISS API to an iGaming Platform
APIACE helps combine the SOFTSWISS casino platform, game aggregator, Sportsbook, jackpots, affiliate system and crypto payments into a single ecosystem for launching and developing an iGaming brand.
6
product verticals
Casino
platform and content
Sportsbook
sports betting
Crypto
payments and settlements
Provider ecosystem
SOFTSWISS Products for a Unified Brand
Casino Platform
Ecosystem core
The project foundation with player accounts, payments, bonuses, content and brand management.
Game Aggregator
A unified showcase of casino content from different game studios.
Sportsbook
Sports betting as a standalone product or part of the overall platform.
Jackpot Aggregator
Local and network campaigns for player engagement and retention.
Affiliate System
Management of affiliates, commissions, traffic and payouts.
Crypto Payments Working with digital currencies within the player’s familiar payment journey.Overview
SOFTSWISS as a Unified iGaming Product Ecosystem
SOFTSWISS covers key areas of online casino and betting projects: platform, game content, sports betting, jackpots, affiliate marketing and crypto payments. This makes it possible to build a product around one business model and expand it gradually without disrupting the user experience.
Connected Ecosystem
Casino, Sportsbook, affiliates, jackpots and payments work as parts of one project rather than separate, disconnected products.
Focus on Growth
A unified product logic simplifies showcase development, promotion launches, traffic acquisition and expansion of the brand’s geographic reach.
Configuration Depends on the Project
Availability of individual products, game studios, currencies and payment scenarios is determined by jurisdiction, licence and commercial terms.
Products
SOFTSWISS Products
Choose a standalone area or build a complete ecosystem for casino, sportsbook and affiliate development.
Ecosystem core
SOFTSWISS Casino Platform API
A platform foundation for launching an online casino with a unified player account, balance, bonuses, payments, content and management tools.
SOFTSWISS Game Aggregator API
Connecting casino content from different game studios through a common showcase with categories, collections and centralised management.
SOFTSWISS Sportsbook API
Sports betting for a standalone betting brand or for expanding an existing online casino with a new product vertical.
SOFTSWISS Jackpot Aggregator API
Creating local and network jackpot campaigns for different brands, audience segments and game categories.
SOFTSWISS Affiliate System API
An affiliate platform for traffic acquisition, commission setup, performance monitoring and organising affiliate payouts.
SOFTSWISS Crypto Payments API
A crypto payment area for accepting digital currencies, settling with players and developing the brand for an international audience.
Capabilities
What the Operator Gets
The SOFTSWISS product line makes it possible to combine casino launch, sports betting, content, retention, affiliate traffic and payments within one brand development strategy.
Sportsbook Within the Brand
Sports betting complements the casino vertical and creates additional scenarios for audience activity.
Unified Casino Platform
Player accounts, balance, bonuses, payments and product sections are combined in one environment.
Large Game Showcase
The game aggregator helps build a diverse catalogue and manage its structure for specific markets.
Consistent Player Experience
The user moves between casino, Sportsbook and promotional mechanics without disrupting the familiar journey.
Crypto and Fiat
The payment model can take into account digital and traditional currencies, project geography and audience expectations.
Jackpots and Engagement
Campaigns help create additional reasons to play, bring audiences back and strengthen brand value.
Affiliate Growth
A dedicated system simplifies work with affiliates, traffic sources, commissions and campaign performance.
Project Scaling
New products, markets, currencies and marketing mechanics can be added as the business develops.
Project Development
How a Project Develops on SOFTSWISS
The ecosystem can be launched in stages: first the brand foundation and casino showcase are created, then Sportsbook, jackpots, affiliate channels and new payment scenarios are added.
Launching the Project Foundation
01The brand concept, target audience and launch markets are defined.
02The casino platform combines the player account, balance, bonuses and payment journey.
03The game aggregator builds the main casino showcase for the selected regions.
04The project opens to the audience with the agreed content set and promotions.
Expanding the Ecosystem
01Sportsbook adds sports betting and new scenarios for player activity.
02Jackpot campaigns strengthen audience engagement and return rates.
03The affiliate system scales traffic acquisition and work with webmasters.
04Crypto payments and new currencies help expand the brand’s geography and payment capabilities.
What to Consider
What to Consider Before Launch
Before the project starts, the product mix, markets, licences, currencies, content strategy, payment model and the team that will develop the brand are defined.
Product Model
Casino, Sportsbook or a complete brand with jackpots, an affiliate system and crypto payments.
Markets and Licences
Launch countries, jurisdictional requirements and product availability for the selected audience.
Currencies and Payments
Fiat and digital currencies, deposit and payout methods, limits and local player preferences.
Brand and Interface
Name, domains, languages, visual concept and the structure of the project’s main sections.
Content and Promotions
Game showcase composition, sports verticals, bonuses, jackpots and audience retention scenarios.
Project Team
People responsible for product, marketing, affiliates, payments, support and day-to-day brand development.
Launch Stages
SOFTSWISS Launch Stages
Work is structured around the project’s business objectives: from choosing the product model to preparing the brand, entering the market and further expanding the ecosystem.
01
Concept
We define markets, audience, products, currencies and the positioning of the future brand.
02
Building the Ecosystem
We combine the casino platform, game content, Sportsbook, payments and growth tools.
03
Launch Preparation
We populate the showcase and configure promotional mechanics, the payment journey and the main user scenarios.
04
Growth and Scaling
We develop affiliate channels and add jackpots, new markets, currencies and product verticals.
Ready to Connect SOFTSWISS?
Tell us which products your project needs, where the brand will operate and which currencies and payment scenarios need to be supported. We will prepare a clear launch structure.